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Casf

Solid Surfaces

Casf

Since 1990, CASF has been producing exquisite products for commercial and residential spaces. Their team of skilled experts and top-notch craftsmen are committed to the company’s mission of providing distinctive and sustainable design solutions that deliver results. Over time, CASF has emerged as a pioneering company that prioritises innovation and offers solutions to clients across Australia.

Videography

The RealClicks team provided videography services for Café del Mar, showcasing their range of services and offerings. A sleek, modern video with stylish cinematography choices has given Café del Mar a valuable digital asset that can be used in multiple marketing efforts. By capturing the essence of the brand and dining experience in a short video, we can now showcase the best that Café del Mar has to offer.

Our team have also been busy making video reels and shorts for social media posts, which have been invaluable additions to Cafe del Mar’s online presence.

Photography

In addition to videography, our team has captured still images for Café del Mar's use across various platforms, including social media, enhancing their visual presence. Importantly, these images have been tailored for social media use, serving as invaluable additions to Café del Mar's digital marketing strategy.

Branding

RealClicks has worked extensively with Café Del Mar to revamp its online persona and image. By implementing branding guidelines that reflect Café Del Mar’s unique style. The focus has been on improving brand awareness across multiple marketing channels, specifically social media. As such, the branding is comprehensive in ensuring all social media content meets with Café Del Mar’s image.

Website Design

Our challenge was to improve the performance and user experience of an existing website that was underperforming and inconsistent with the brand’s image. The website presented several challenges due to its extensive product and colour catalogue, as well as a large portfolio of projects and galleries. Additionally, the website was fully integrated into the client’s CRM and linked to various subdomain sites. Despite these hurdles, RealClicks successfully created a beautifully designed website that enhances the brand’s equity and offers a seamless user experience. This was achieved through various improvements, including significantly faster load speeds, full catalogue and cart functionality, and complex integration with the client’s CRM.

400%

Customer engagement
improvement

200%

Sample requests
Conversion

SEO

The SEO team implemented their expertise to improve and enhance the search engine optimisation with the launch of the new website. The efforts were sustained for a period of six months following the website’s release, which involved both on-site content optimisation and the creation of offsite backlinks.

Results

  • 43% increase in keywords on the front first pages of Google
  • 155% increase in generic search traffic

43%

Front Page Rank
increase

155%

Google Search
increase

Social Media Content

RealClicks helped to establish CASF as a professional and leading brand across four major social media platforms, including Facebook, Instagram, Pinterest, and LinkedIn. The team delivered a clear, consistent brand voice across their social media, keeping in tune with their brand values. By focusing on building a strong online presence, CASF was able to gain the trust of potential customers, showcase the quality of their work, and solidify their business authenticity. With RealClicks’ efforts, CASF achieved significant growth and success in the digital marketplace.

2.3M

Reach

276k

Engagements

266k

Impressions

Real Thoughts

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Casf

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